This session was streamed as part of the Ellen MacArthur Foundation’s Summit 18 event, held on the 21st June 2018.
On stage at the 2018 Summit, Ellen MacArthur talks about progress towards the circular economycircular economyA systems solution framework that tackles global challenges like climate change, biodiversity loss, waste, and pollution. It is based on three principles, driven by design: eliminate waste and pollution, circulate products and materials (at their highest value), and regenerate nature. and how the New Plastics Economy initiative went from 10 CEOs sitting in a room asking what they could do to transform the system to 10% of the global market committing to design 100% of their plastic packaging to be reusable, recyclable or compostable by 2025.
