The development of a legally binding UN treaty is a once-in-a-generation opportunity to tackle the plastic pollution crisis in a globally coordinated way. The coalition, convened by the Ellen MacArthur Foundation and WWF, in collaboration with aligned businesses and supported by strategic NGO partners, sees the treaty as the single most important opportunity to accelerate progress towards a circular economy in which plastic never becomes waste or pollution, and the value of products and materials is retained in the economy.
To achieve this vision of a circular economycircular economyA systems solution framework that tackles global challenges like climate change, biodiversity loss, waste, and pollution. It is based on three principles, driven by design: eliminate waste and pollution, circulate products and materials (at their highest value), and regenerate nature. for plastics, the coalition believes that progress must be achieved in three critical areas:
REDUCTION of plastic production and use through a circular economy approach, focusing on those plastics that have high-leakage rates, are short-lived, and/or are made using fossil-based virgin resources.
CIRCULATION of all plastic items that cannot be eliminated, keeping them in the economy at their highest value.
PREVENTION and REMEDIATION of remaining, hard-to-abate micro- and macro-plastic leakage into the environment.
Business Needs Global Rules
In advance of the fourth round of negotiations (INC-4), taking place in April in Ottawa, Canada, the +200 members and endorsers of the Business Coalition for a Global Plastics Treaty are calling for a legally binding treaty that is underpinned by harmonised regulations in order to tackle the entire lifecycle of plastic products.
Together, they share an ambition to work towards a circular economy in which plastic never becomes pollution, and the value of products and materials is retained in the economy.
Watch our latest video to find out why Business Needs Global Rules.
Business Coalition for a Global Plastics Treaty
The Business Coalition for a Global Plastics Treaty brings together businesses and financial institutions committed to supporting the development of an ambitious, effective and legally binding UN treaty to end plastic pollution. The coalition is convened by the Ellen MacArthur Foundation and WWF, in collaboration with aligned businesses and supported by strategic NGO partners.
