It’s time for a circular economy
Through design, we can eliminate waste and pollution, circulate products and materials, and regenerate nature, creating an economy that benefits people, business, and the natural world.
Our priorities
We have three key missions, aligned with global trends — critical minerals, plastics, and retail — and we use our position at the interface of business and policy to accelerate change.
Keep it in use: Retain resource value and unlock economic opportunities
Part of a policy series on accelerating the circular economy transition, this brief sets out a targeted approach to keeping materials in use.
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Our mission is to accelerate the transition to a circular economy
We develop and promote the idea of a circular economy. We inspire and work with business, academia, policymakers, and institutions across the globe. Our vision is an economic system that’s better for people and the environment.
